Bollywood actress Shilpa Shetty and her businessman husband Raj Kundra has launched Viaan Mobiles, named after their three-year-old son.
What the actual story is?
Considering India is consuming 2 crore phones in a month, she decided to ventured into this business. The phones were launched at a ceremony held here with celebrity guests Malaika Arora Khan, Farah Khan, Manish Paul and Jitendra. Variants of the mobile phones, which come with a special personalized service, are priced between Rs 849 to Rs 12,999. She is optimistic that even if she is able to cater 2-3 per cent of the market demand. It will be huge.
The USP of Viaan Mobiles is a ‘V-Assist’, feature exclusively available to Viaan smartphone users. It’s a 24×7 personalized concierge service which will support the users with best deals on products and services.