The Domino has introduced DXP (Delivery Expert), a car which has an outward facing oven and storage space for a whopping 80 pizzas.
How it works?
The Domino will launch this service to many cities of the US. The oven and storage will help drivers to deliver more pizzas per trip. It will also make sure that customers will be happy when pizzas arrive. At the same time it is advertising on wheels, too.
This new inventory module will also provide a competitive advantage to domino and help it to create a new and loyal consumer base.
(With some inputs from engadget.com)