What is Google Payday Loan Algorithm Update?
This Algorithm is introduced first time in June 2013 to target spammy queries such as “Payday Loans” and that’s why this update has the same name. At First Time it affected 0.3 to 0.5 percent of queries as explained by search engine watch. At that time the results were clear and many queries which showing a lot of spammy results was removed instantly by this algorithm update.
The second update has seen in May 2014, a few Hours before rolling out another algorithm update called Google Panda 4.0.Till now, there are no reports of queries affected by Payday Loan Algorithm Update, but according to Google this time it was expected to affect more international spam queries rather than English queries as it did last year and rightly so it has affected many queries in different languages, but again the percent is low.
Now, which type of queries is mostly effected by this algorithm?
As we already explained it affected the majority of spam, gambling or pornographic queries which was not suitable for users and many of them complained about the issue to Google.co.uk last year. Those complaints was done because many spam websites using “Payday Loan” keyword in domain Name getting High Rankings in SERPs using some unnatural link building techniques. They are just getting High rankings in Few days, which seems to be spammy. So, that’s the reason they introduced this update to remove this kind of spam from Google.
Now, other Questions Arrives?
Is Your Website Affected by Google Payday Loan Algorithm Update?
I must say it only affected a small amount of queries. So, the major chances would be no, your site not affected by this update, especially if you not related to any spam and not linking to any such spammy website.
So, you should more worry about Google”s other algorithms (Google Panda and Penguin) and Optimize your site to perform well. Those updates are more important than this one because this will not hurt you if you are not doing any spam stuff. But those algorithms will hurt you if you have accidentally broken any tiny rule. So, I will recommend Reading below given Post. That will help you in that matter.
So, this concludes our Article. If you have any questions regarding this topic, then shoot via comments. And also don’t forget to share this on social networks. Keep Visiting My Blogger World for more SEO Tips and Tricks.